2018-19 Undergraduate Catalog 
    
    Apr 18, 2024  
2018-19 Undergraduate Catalog [Archived Catalog]

BUS 328 - Sales

(4 credits)
This course is a study of the skills needed to develop and manage long-term relationships with customers and suppliers. Emphasis is placed on relationship selling, presentation, prospecting, handling objectives and closing techniques with consideration given to differences in the global marketplace.

Prerequisite: Sophomore standing.